Thursday, September 09, 2010

More on MOTR on Main

Soapbox has a nice article this week with some of the details of the new bar opening on Main Street later this month, MOTR. Hightlights include a courtyard, food, basement rooms, no cover, and eventually there will be music seven days a week. The last one is the biggest challenge. I welcome it.

Seven nights of music is something that only happens with coverband venues, like J-Hall in Newport. Original music venues like Southgate House and Northside Tavern come close to seven nights a week, but they don't adhere to that model, and use alternate programming to fill big holes: think Dance MF and Karaoke. Using genre themes on "off nights", something the owners plan to do, is a good idea to target wider audiences and make the seven day model more attainable.

MOTR as defined in the article is the type of cultural attraction OTR needs. Success will necessitate the owners put a lot out there to get the fans to make it a destination. There is not natural parking immediately near-by and OTR does not currently have as many live music fans living with in walking distance as Northside does. This would mean they need to capitalize on the proximity to Downtown and the new casino and draw in people who on any given night are looking for something interesting to do. There is risk, but I for one will have fewer reasons to go to Northside for live music.

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